The ironic dual anniversary of “subliminal advertising” and the Bushism “subliminable”…

On September 12, 1957, market researcher James Vicary held a press conference that made a new term famous. Vicary claimed to have developed “hidden” ads that could be used in movies and TV shows. Ads that flashed by so quickly they were not consciously noticed by viewers, but affected their buying habits. He coined the … Read more